Brands do not know any borders
While national borders have virtually disappeared, modern target groups are more mobile than ever before. At the same time, the Internet has developed into a major sales & marketing instrument and distribution channel. Especially medium-sized organizations have an increasing demand in know-how for sales-, marketing- and communication strategies to open international markets.
MANAGEMENT STRATEGY PERFORMANCE founder Gerd Giesen can point to an international career at various companies of global brands. This turns him into a source of exactly the know-how appreciated especially by medium-size organizations. And this turns MSP into a competent partner for producers and distributors of consumer brands, who assist in developing innovative sales and marketing strategies for brand and private label, opening up new distribution channels and supporting the entry into the international marketplace.